Your opinion on Expos?

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Permalink Reply by Moments of Glitz on July 26, 2009 at 1:28pm

I love expos! That's where you meet potential clients and network at the same time. I've attended and participated in a few events and expo so an advise I can give is to think about custom decorations from a vendor that"s already attending the expo ex: Moments of Glitz! This way you and the vendor have double the exposure. I'm available to participate and decorate (at no cost to you)

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Permalink Reply by Heart and Soul Events on July 26, 2009 at 1:51pm

Every EXPO is different. As vendors we do them mainly for visibility and getting our name/business out there. Brides and grooms register in waves - many wait until the last minute. I believe the more advertising and outreach you do to create exposure, the better. But, for the most part, attendees will still wait until the last minute to register. Using a lot of dfferent avenues for advertising - such as social networking sites, online marketing, etc., will help to promote the EXPO. With your vendor booths, the more eye-catching and the more you offer as incentives or freebies to brides/grooms the more they will want to come to your booth. Then you have about 30 seconds to really sell them. We do not do EXPO's because we expect to make a profit. However, it would be be nice to cover the cost of our expenses. But, sometimes it is just about creating visibility. The more you are in the public eye, the more you create visibility and eventually you will see the benefits of the business you have been working so hard to sustain.

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